SaaS products are never “done”.
Roadmaps change. Features evolve. Assumptions get tested.
The most effective product design happens in close collaboration—iteration by iteration—not as a one-time project.
That’s why many SaaS teams work with us on an ongoing basis, treating UX and product design as a core capability rather than a phase.
Product & UX Partnerships for SaaS Teams
We act as an embedded product design partner for SaaS teams that need senior UX leadership, hands-on design execution, and a clear thinking partner—without hiring a full-time role.
We can help with:
- Product UX strategy & roadmap support
- Feature-level UX & interaction design
- User research, testing, and validation
- Design systems and scalable UI patterns
- Ongoing collaboration with product and engineering
Partnerships are typically monthly and long-term, flexing as your product and team evolve.
Websites & Marketing Experiences
We design and build websites for companies and organizations of all sizes that need clarity, credibility, and a strong first impression.
For some clients, a website is the goal.
For others, it’s a supporting surface around a growing product.
Product thinking, not just pixels.
Problem: General aviation quoting and management software with years of feature-driven development without dedicated UX ownership had resulted in a cluttered, inconsistent interface that slowed users down and obscured critical workflows.
Solution: Untangled the experience by rethinking the information architecture, establishing UI patterns, and redesigning key workflows to better support task-based usage across multiple user roles.
Problem: Commercial real estate marketing and transaction software tools presented a complex B2B product ecosystem with inconsistent patterns and overlapping functionality.
Solution: Introduced coherence within the UI and designed workflows that spanned multiple tools and personas
Two decades of designing digital products.
Out West Branding has been designing and building digital experiences for over 20 years—across websites, platforms, and SaaS products.
Today, our work is focused primarily on product design and UX for SaaS teams, while still supporting brands and websites where they meaningfully support the product experience.
Building or evolving a SaaS product?
Whether you’re looking for an ongoing product design partner or a thoughtfully designed website, we’d love to learn more about what you’re working on.